What is Guarana?
Guarana (Paullina cupana) is a climbing shrub native to the Amazon Rainforest. It gets its name from a local word which means 'secret eyes'.The fruit is about the size of a hazelnut and hangs in long bunches. As it ripens the fruit splits to reveal a black seed and white aril, resembling an eye.
Gift from the Gods
Guarana has been used for thousands of years as a tonic and stimulant. Among the Maues and other native tribes of Brazil, guarana is believed to be a sacred plant sent by the gods. For the Maue-Sateres tribe, guarana is central to its cultural identity. Its cultivation, preparation and use are infused with ancient myths and time-honoured rituals. Each December the riverside town of Maues hosts the annual guarana festival.
Where is our Guarana from?
GoGo Guarana is prepared using Brazilian guarana from the Amazon Rainforest, ensuring that only the highest quality guarana is used. The seed is harvested, and dried slowly before being ground into powder. This process is based on the traditional methods of production as the traditional technique yields a better flavour than industrially processed guarana. There are of course no chemicals used in the growing and harvesting of the guarana seeds, and a fair price is negotiated with the growers.